Ponting Wines is a collaboration between one of Australia’s most celebrated cricketers, Ricky Ponting, and award-winning winemaker Ben Riggs.

We worked closely with the Ponting Wines team for nearly three years, initially in a marketing advisory role before expanding into a comprehensive brand and campaign management capacity. Our work included campaign strategy and execution for key events such as Father’s Day, website design, sales distribution support, and brand collateral development.

We also led brand and communications planning, influencer strategies, social media management, public relations, sponsorships, and email marketing—ensuring a cohesive and impactful presence across all channels.

Through collaboration, we helped elevate Ponting Wines' brand visibility, strengthen its market position, and drive ongoing engagement with wine lovers and sports fans.