Mr. Riggs Wine Co. is headed by iconic South Australian winemaker, Ben Riggs, crafting wines that express the essence of the vineyard with an uncompromising focus on quality.

Our collaboration began with Gaffer Month, an annual August campaign supporting the Flinders Foundation. Since 2006, Mr. Riggs has raised over $250,000 for cancer research. We developed and executed the campaign strategy, branding, trade support, social media, PR, EDMs, and merchandise, helping amplify its impact.

Beyond Gaffer Month, we’ve worked closely with the Mr. Riggs team on EDMs, website updates, public relations, trade marketing, and paid social media, strengthening the brand’s digital presence. Now, we’re expanding this partnership into sales strategy, with our Sales Director working alongside Ben to develop and execute a structured sales plan that aligns with the brand’s strong marketing presence.